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DATA PROTECTION

We are pleased that you are visiting our website and thank you for your interest. In principle, you can use our website without providing any personal data. If a data subject wishes to use our company's services via our website, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, then we always obtain the consent of the data subject .

The processing of personal data (e.g. name, address, e-mail address or telephone number of a data subject) is always carried out in accordance with the General Data Protection Regulation (GDPR) and in accordance with the country-specific data protection regulations that apply to us.

You can visit our website without providing any personal information. Each time you access our website, the browser used on your device automatically sends information to the server on our website and stores it in log data (so-called server log files). These stored data include, for example, the name of the page called up, the date and time of the call, the IP address, the amount of data transferred and the requesting provider. The processing takes place on the basis of Art. 6 Paragraph 1 lit. f GDPR out of our predominant legitimate interest in ensuring the trouble-free operation of our website and improving our offer.

When using our contact form

If you have any questions, we offer you the opportunity to contact us using a form provided on our website. When you use the contact form, we only collect your personal data (name, email address, message text) to the extent that you have made available. The data processing serves the purpose of establishing contact. By sending your message, you consent to the processing of the transmitted data. The processing takes place on the basis of Art. 6 Para. 1 lit. a GDPR with your consent.
You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent until the revocation. We only use your email address to process your request. Your data will then be deleted unless you have consented to further processing and use.

Data collection when writing a comment
When you comment on an article or a contribution, we collect your personal data (name, email address, comment text) only to the extent that you have made available. The processing serves the purpose of enabling comments and displaying comments. By submitting the comment, you consent to the processing of the transmitted data. The processing takes place on the basis of Art. 6 Para. 1 lit. a GDPR with your consent. You can revoke your consent at any time by notifying us without affecting the legality of the processing carried out on the basis of the consent up to the time of revocation. Your personal data will then be deleted.

When your comment is published, only the name you have given will be published.

Use of the e-mail address for sending newsletters
We use your e-mail address, regardless of the contract processing, exclusively for our own advertising purposes for sending the newsletter, provided you have expressly consented to this. The processing takes place on the basis of Art. 6 Para. 1 lit. a GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the point of revocation. You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the mailing list.
Use of PayPal
All PayPal transactions are subject to the PayPal privacy policy. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-full (https://www.paypal.com/de/webapps/mpp/ua/privacy-full)

Data collection and processing when registering for hire purchase via easyCredit
When paying by installment purchase via easyCredit, the additional data protection information (https://www.easycredit-iegenkauf.de/download/rk_ergaenzende_datenschutzhinweise_zum_ratenkauf_by-easycredit_2.0.pdf) applies to the installment purchase of easyCredit.
Cookies Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. When a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be clearly identified when the website is called up again. We use these cookies for the purpose of making our offer more user-friendly, more effective and safer. Furthermore, cookies enable our systems to recognize your browser even after changing pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after changing pages. The processing takes place on the basis of Art. 6 Paragraph 1 lit. f GDPR out of our predominant legitimate interest in guaranteeing the optimal functionality of the website and a user-friendly and effective design of our offer. Cookies are saved on your computer. You therefore have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and individually decide whether to accept them and prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all functions of this website to their full extent. Under the following links you can find out how you can manage cookies in the most important browsers (including deactivating them): Chrome Browser: https://support.google.com/accounts/answer/61416?hl=de (https: //support.google.com/accounts/answer/61416?hl=de) Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies (https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies) Mozilla Firefox: https://support.mozilla.org/de/kb/cookies- allow-and-reject (https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen) Safari: https://support.apple.com/de-de/guide/safari/manage- cookies-and-website-data-sfri11471 / mac (https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac)

Analysis of advertising
The data processing described below in this section, in particular the setting of cookies, is carried out on the basis of Art. 6 Para. 1 lit. f GDPR out of our overriding legitimate interest:
- on the needs-based and targeted design of the website, e.g. for analysis and statistics tools
- Addressing the site visitors in a targeted manner with interest-based advertising, e.g. with conversion tracking
For reasons that arise from your particular situation, you have the right to object at any time to this processing of personal data relating to you based on Article 6 (1) (f) GDPR.
Use of Google Analytics
We use the web analysis service Google Analytics from Google LLC on our website. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google").
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws.
The data processing serves the purpose of analyzing this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google Analytics uses cookies, which enable your use of the website to be analyzed. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is activated on this website. As a result, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address will only be sent to a Google server in the USA and shortened there in exceptional cases.
Google has certified itself under the US-EU data protection agreement "Privacy Shield" and is thus obliged to comply with European data protection guidelines.
You can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading the browser plug-in available under the following link and install [https://tools.google.com/dlpage/gaoptout?hl=de (https://tools.google.com/dlpage/gaoptout?hl=de)].
To prevent data collection and storage by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must carry out the opt-out on all systems and devices used for this to have a comprehensive effect. If you delete the opt-out cookie, inquiries will be sent to Google again. If you click here, the opt-out cookie will be set: Deactivate Google Analytics (javascript: gaOptout ()).
For more information on terms of use and data protection, see https://www.google.com/analytics/terms/de (https://www.google.com/analytics/terms/de ).html (https: // www. google.com/analytics/terms/de.html) or at https://www.google.de/intl/de/policies (https://www.google.de/intl/de/policies)/.
Use of Google Ads conversion tracking
We use the online advertising program "Google Ads" on our website and, in this context, conversion tracking (evaluation of visits). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google").
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws.
If you click on an advertisement placed by Google, a conversion tracking cookie will be placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Google can see that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. This means that there is no way that cookies can be tracked via the websites of Ads customers.
The information that is obtained with the help of the conversion cookie is used to generate conversion statistics. Here we find out the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the USA. Google has certified itself under the US-EU data protection agreement "Privacy Shield" and is thus obliged to comply with European data protection guidelines.
You can deactivate personalized advertising for you in the advertising settings on Google. Instructions can be found at https://support.google.com/ads/answer/2662922?hl=de (https://support.google.com/ads/answer/2662922?hl=de).
Alternatively, you can prevent the use of cookies by third parties by calling up the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ (https://www.networkadvertising.org/choices/) and implement the further information on opt-out mentioned there.
You will then not be included in the conversion tracking statistics.
You can find more information and Google's privacy policy at: https://www.google.de/policies/privacy/ (https://www.google.de/policies/privacy/)
Plug-ins
Use of YouTube
We use the function for embedding YouTube videos from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website. YouTube is an affiliate of Google LLC (1600 Amphitheater Parkway, Mountain View, CA. 94043, USA; "Google") affiliated company.
The function shows videos stored on YouTube in an iFrame on the website. The option "Extended data protection mode" is activated. As a result, YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. Google has certified itself under the US-EU data protection agreement "Privacy Shield" and is thus obliged to comply with European data protection guidelines.
You can find more information on the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy in YouTube's data protection information (https://www.youtube.com/t/privacy (https: // www .youtube.com / t / privacy)).
Use of Google reCAPTCHA We use the reCAPTCHA service from Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; "Google") on our website.
If you have your habitual residence in the European Economic Area or Switzerland, Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland) is the person responsible for your data. Google Ireland Limited is therefore the company affiliated with Google, which is responsible for the processing of your data and compliance with the applicable data protection laws. The query is used to distinguish between human input and automated, machine processing. For this purpose, your input will be transmitted to Google and used there. In addition, the IP address and any other data required by Google for the reCAPTCHA service will be transmitted to Google. These data are processed by Google within the European Union and, if necessary, also transmitted to the USA. Google has certified itself under the US-EU data protection agreement "Privacy Shield" and is thus obliged to comply with European data protection guidelines. The processing takes place on the basis of Art. 6 Para. 1 lit.f GDPR due to the legitimate interest in protecting our website from automated spying, misuse and SPAM. You can find more information about Google reCAPTCHA and the associated data protection declaration at: https://www.google.com/recaptcha/intro/android.html (https://www.google.com/recaptcha/intro/android.html) and https://www.google.com/privacy (https://www.google.com/privacy).
Duration of storage
After the contract has been fully processed, the data is initially stored for the duration of the warranty period, then taking into account statutory, in particular tax and commercial retention periods, and then deleted after the deadline, unless you have consented to further processing and use.
Rights of the data subject
If the legal requirements are met, you have the following rights according to Art. 15 to 20 GDPR on: Right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 Paragraph 1 GDPR, you have the right to object to processing based on Art. 6 Paragraph 1 f GDPR, as well as against processing for the purpose of direct mail.
Right to object

If your personal data is based on legitimate interests in accordance with Article 6 (1), lit.f GDPR

are processed, you have the right to object to the processing of your personal data in accordance with Article 21 GDPR, provided there are reasons for this that arise from your particular situation or the objection is directed against direct mail.

After the objection has been made, the processing of the data concerned will be terminated unless we can prove compelling legitimate reasons for the processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

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